Popular seaside attraction to reopen with 'dramatic' new ride and free entry
A popular seaside attraction is preparing to open for the 2026 season, promising a ‘big’ and ‘dramatic’ new feature.
Adventure Coast Southport, formerly known as Southport Pleasureland, will reopen later this month and will return to a free-entry model, with a pay-as-you-go system for rides and attractions.
Running through to early September, the Adventure Coast team said the move marks a “deliberate reset” for the park.
Alongside well-loved attractions and themed areas, the park on Marine Drive is promising fresh excitement. Park CEO Norman Wallis teased: “We always have something new and this year we have something really BIG.”
The team said a “spectacular new addition” will be visible across the Southport coastline and is expected to become the headline attraction of the season, adding a “dramatic new feature” to the park’s skyline.
Full details of the new addition have not yet been revealed, but visitors can expect a “brand new BIG 50 metre showstopper ride arriving from Easter”.
Adventure Coast Southport will reopen on March 28, and will be open every weekend and daily during school holidays from 11.00am into the evening.
Park CEO Norman Wallis added: “We are looking forward to welcoming visitors back for 2026 with a refreshed approach that puts flexibility for families first.
“By removing the entry fee, families can decide what works best for them. They might come for a couple of rides, meet friends by the coast or make a full day of it.”
Adventure Coast Southport remains dog-friendly, with on-site parking and landscaped gardens featuring waterfalls and places to relax between rides.
Food and drink options will include classic seaside favourites alongside new street-food additions such as loaded fries and barista-style coffee, while visitors are also welcome to bring their own picnics.
The park’s motorhome site will continue to operate, providing an overnight base for those exploring Southport and the surrounding coastline.
Adventure Coast also remains available for corporate hire and private events, offering businesses and organisations a distinctive seaside setting for team days, celebrations and large-scale gatherings.