This is the Apple car that has been mapping the layout of Blackpool, Fylde, and Fleetwood
Today Apple launched a new project to map widespread areas of the UK as part of a big upgrade of its Maps application.
A white Subaru Impreza, owned by the US-based company, was photographed outside the Squires Gate Lane Morrisons as it mapped streets in the South Shore area of Blackpool.
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Hide AdIt is equipped with a powerful 360 degree camera on its roof, designed to capture images from the front, rear, and sides as the vehicle travels.
What we know about Apple's new project:
Apple aims to improve its Maps application, which has struggled against its Google Maps competitor, by conducting "ground surveys" of large areas of the world - including the UK.
The company has said that they "periodically revisit some locations to gather new data in an effort to maintain a high-quality, up-to-date map."
The project is scheduled to be completed between May and July this year.
The locations in the UK that will be surveyed include: Lancashire, Merseyside, Greater Manchester, Cumbria, and Cheshire.