National furniture chain HSL to open its biggest ever showroom in Preston next week & there's freebies

A national furniture chain has chosen Preston to be the home of its largest ever showroom and it’s opening very, very soon.

HSL Chairs plan to celebrate the grand opening of its largest showroom yet, at Preston’s Queens Shopping Park, with a ribbon cutting ceremony and free goody bags for the first 25 customers on Monday, June 29.

The major new furniture showroom will be bringing new jobs, investment, and a focus on helping local residents live more comfortably at home.

Ben Waters, CEO of HSL Chairs, said: “I’m delighted to open our biggest HSL showroom in Preston, marking the continued growth of our retail portfolio and our 62nd showroom.

“We’re committed to bringing wellbeing to furniture through our Clever Comfort system, and this space allows customers to experience that in a truly beautiful environment.

“It features an amazing selection of furniture designed around the individual, and we would love to welcome the people of Preston to discover it for themselves.”

HSL Chairs is a family-run business with over 55 years’ experience, specialising in furniture designed to improve everyday comfort and wellbeing.

Every piece is carefully engineered using the brand’s Clever Comfort® approach, combining ergonomic principles with expert insight from its in-house Occupational Therapist to ensure the right level of support for theback, neck and posture.

As the 62nd nationwide location, Preston will be the largest showroom to date bringing a significant investment in the local area.

It will create at least six new jobs with roles ranging from Comfort Specialists to showroom support, helping boost local employment while delivering personalised service to customers.

In total, HSL has invested over £300,000 into the Preston showroom, underlining its long- term commitment to the area and its confidence in the local community.

With many people experiencing everyday challenges such as back pain and difficulty getting comfortable at home, the new showroom aims to provide practical support to local residents says HSL.

Visitors can benefit from expert, personalised guidance on HSL’s unique Clever Comfort® system, designed to provide tailored support for the back, neck and posture as well as a complimentary 7-point seating assessment to ensure each customer chooses the right product to suit their needs.

The showroom, located in the unit previously occupied by Villeroy and Boch, has been thoughtfully designed to create a welcoming and relaxed environment where customers can explore a wide range of chairs, sofas and beds—each created with comfort and wellbeing in mind.

HSL says that its Preston opening reflects their continued investment in bricks-and-mortar retail, alongside a strong belief in the importance of local showrooms where customers can experience comfort solutions in person.

By creating new jobs and bringing specialist services into the area, the company hopes to play a meaningful role in supporting the local community.

Customers are invited to visit the new showroom to explore the range, receive expert advice, and discover how the right furniture can transform everyday comfort at home.

For more information, visit www.hslchairs.com