Will you Brie my Valentine?
Whether you love or hate Valentine’s Day there is no doubt that this year’s will be like no other.
There are no romantic meals out or long weekends being planned tomorrow as England continues in lockdown.
It comes as a bitter blow to already struggling Lancashire businesses who would normally be packing in the customers.
So the message this year is : “Show a little love for your local trader.”
Some pubs and restaurants have chosen to offer a takeaway menu or meal kit to mark the occasion.
In Preston, a collaboration between Plau on Friargate and dairy specialists Pickles on Preston Market has proved extremely popular.
The two businesses teamed up to provide a “graze box” packed with cheese, wine and beers. And they have sold out.
Rebecca Rowlands at Plau said : “We were looking work with someone locally and it has worked out very well.”
Meanwhile, Plau’s new gin hamper collaboration with Lancashire-based Choc Amor is also exciting the taste buds.
The Freemasons at Wiswell, and Michelin-starred Northcote at Langho have also sold out of their Valentine’s Day boxes.
Preston Business Improvement District manager Mark Whittle said: “With many retailers being closed due to restrictions, they’ve taken their offer online, or continue to offer click and collect services.
“It’s great to see local traders teaming up to offer Valentine’s packages, and cafes and restaurants offering special menus to be enjoyed at home.
“Whilst we remain in lockdown, we’re asking people to continue to “show some love” to local businesses, especially this weekend.”
*Romantic Brits are planning to spend an average of £36 each on their family, friends and loved ones this Valentine’s Day in a bid to keep the romance alive despite national lockdown restrictions.
According to a new survey by Barclaycard, the most popular purchase this Valentine’s Day will be food for a special dinner at home, followed by more traditional gifts of chocolates and alcohol, such as champagne.
Flowers are ever-popular as gifts.
Preston florist Margaret Mason said “We have been busier than ever .
“People are ready for something nice and we are glad to spread the happiness.”