This is when the Booths Christmas book arrives, and why it might be so special this year
Forget the John Lewis TV advert, there's only one true sign that Christmas is on the way in these parts.
Yes, the Booths Christmas Book is about to hit the shelves, and this year there's a very special addition.
Because in one of the books in every store there will be a golden ticket, and if you find it you'll think all your Christmases have come at once.
£100 worth of Booths vouchers will go to the lucky recipients, and that's easily enough to get the festive season underway in style.
Christmas 2020 arrives in stores on Friday 16 October, and you can collect your copy (and hopefully your golden ticket) between 8am and 8pm.
Booths Christmas Book was first produced in 1937; titled “Good Things for Christmas - Your Quest for Quality is Ended”.
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