LAUNCH EVENT: Ambitious plans for Preston’s Guild Hall revealed

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More people will be able to enjoy the revival of Preston’s Guild Hall after planning permission was granted to increase its capacity to 2900.

At an exclusive launch event, where the new management presented the February-June 2015 season, it was also revealed that the venue has secured a civil ceremony license with the first wedding taking place this May.

LAUNCH: Richard Simkin, head of operations, at the Guild Hall event

LAUNCH: Richard Simkin, head of operations, at the Guild Hall event

Richard Simkin, head of operations for the Guild Hall said: “We are aware that Preston Guild Hall is an extremely important part of local heritage, which is why we feel it is important to share each step of our journey as we aim to bring back is former glory as a top Lancashire entertainment hub.”

And ambitious plans are in the pipeline to make sure that big-name acts continue to visit the hugely-popular venue with stars such as Rick Astley, Bob Geldof and Midge Ure already lined up.

Promotions manager, Susan Burns, said: “This magnificent building had fallen off the radar for the big names who would often just visit Liverpool or Manchester.

“In the past we have had some big names here and although we can’t even match the Manchester or Echo Arenas capacity-wise, we will be able to match them in terms of what we bring here.”

With music and comedy firmly in place, the new managers, who were only handed the keys four months ago, are keen to also bring sporting events to the city.

Richard Simkin said: “We are happy to be hosting the boxing this weekend and we’re also going to be welcoming Andrew Flintoff who has chosen the venue to launch his national tour.”