Morecambe’s new kit celebrates the anniversary of a memorable moment in their history.
The Shrimps have reverted back to the black and red stripes that they wore when they won promotion to the Conference 20 years ago.
The kit is again made by Carbrini with the latest shirt sponsor as part of a three-year deal with JD Sports, JD King of Trainers.
At home, the club will predominantly play in black shorts but there is an option to switch to white shorts in case of clashes away from home.
The away kit for the new season is black, with a yellow and grey sash and there is also a third strip which is two-tone blue with gold trim.
General Manager Mark Dixon said: “The home kit is one that I am sure many fans will have great memories of.
“It is a fantastic design and one that I am sure will be really well received.”
Adam Dugdale, Lee Molyneux, Peter Murphy and Aaron McGowan showed off the new kits.