Lancashire firm achieving its true potential

CLIENTS: Mike and Sarah Ode
CLIENTS: Mike and Sarah Ode
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A Chorley-based management training provider has set its sights firmly on growth after securing a string of new national clients.

Run by husband and wife team, Mike and Sarah Ode, Potential Unearthed designs and delivers tailored management and personal development training programmes for clients such as Stephensons Solicitors, Crown Paints and acdc Lighting.

Having recently won contracts to deliver customer services training for Carillion Amey and Kelda Water Services, the company is now branching out into non-traditional service industries such as construction and manufacturing.

The company has come a long way since it was set up five years ago in the couple’s family home in Chorley. Mike said: “Back then we didn’t have a single client on board, which was daunting but also exciting at the same time.

“Obviously both Sarah and I have plenty of experience but launching our own business was completely new territory and we had to find our own way of doing things.”

With more than 40 years’ experience between them, Mike and Sarah have delivered hands-on training for businesses of all shapes and sizes. However, they pride themselves on challenging the stereotypical view that training is dull or uninspiring.

Sarah added: “I think we’ve all experienced poor training courses, so that’s why we were quick to throw the trainer’s rule book out of the window.

“Our courses are completely tailored to the business’ needs, never off the shelf, and we work hard to make our sessions informal and fun, not old-school and stuffy.”