‘We Love Hair’ is the brainchild of Sheldon Ward and Paul Morris, two hairdressers with newly-refurbished salons in Garstang Road and Watery Lane in Preston. The pair are determined to ‘live colourfully or dye trying’ and say ‘life isn’t perfect, but my hair is, and that’s what really counts!’
We love hair’ is a mantra that Sheldon Ward and Paul Morris eat, sleep and breathe.
So when the hairdressers decided to rebrand the newly refurbished Sheldon’s Salons, it made sense to name them after their daily motto.
The duo now run two We Love Hair branches, one in Garstang Road, and another in Watery Lane, Preston.
Sheldon, 46, from Kirkham, has more than 30 years’ experience in the trade.
He says: “We’re both very passionate about hair and we’ve both been in the industry for a long time.
“My mum was a hairdresser and when I left school she encouraged me to go into hairdressing as much as I wanted to, because my granddad was a hairdresser as well. It’s gone down the generations.
“Both branches have the same sort of clientele, it’s a 60-40, ladies to gents mix of all ages. It’s a good variety.
“Every person is different, their personality and their hair is different, and we love meeting people from different walks of life, from young to old, from every background.
“It gives you great job satisfaction when somebody goes away pleased with their hair.It’s a pat on the back for you as well – it makes you feel great.”
Sheldon’s daughter Kayleigh, 16, is now training to be a hairdresser at the salons.
He says: “It’s lovely working with her. She’s the next generation of hairdressing!”
The duo have also worked closely with business coach Lesley Calland, 48, director of the Top Team programme at Lancaster University.
He says: “Lesley has played a pivotal role behind the refurbishment and the forward movement of both salons.
“She has been behind the business for the last 15 months or so and has been a great help.
“We’ve now got our own product range, which myself and Paul have partially designed, shampoos and products for every hair type, which we have personalised.
“Myself and Paul get on really well, we’re very similar in personality, so we have made a good combination.”
Paul, 37, from Preston, also got into the industry due to his family’s love of cutting hair – but he almost followed a very different career path.
He says: “One of my aunties and one of my cousins were both hairdressers. My aunty Wendy opened her own salon in Penwortham and it seemed like she had a really nice life and I wanted a piece of that.
“I was joining the Army and working Saturdays in a salon. My boss said to me ‘do you want to work with men or women all day’ and I thought ‘women’! I was confident and chatty and had lots of friends there so it seemed a good industry to be in, and the fact you dealt with pretty girls all the time sounded good to me!”
Paul began working for the respected David Collinson International hairdressers in Preston, before he was sent to the Vidal Sassoon school of excellence at the age of 18.
He says: “There are only 20 people chosen to go there each time. We trained out of the book they call ‘The Bible’, learning certain haircuts. It was really intensive training.
“After that you’re left to your own devices and you’re able to adapt based on lifestyle, personality, face shape, type of hair, practicality – everything is taken into account.”
Paul ran his own salons in Preston before moving down to Essex, where he cut hair for members of the TOWIE cast.
And since returning home and forming a partnership with Sheldon, everything has fallen into place.
He says: “We get on so well, we’re mates as well as colleagues, and there is never any stress in it.
“I wake up in the morning and I can’t wait to get to work. On a Sunday I don’t know what to do with myself! I miss it.
“We like to make our clients feel welcome and have a bit of fun with them.”