Furnishings firm launches search for face of the brand

PANEL: Laura Hamilton
PANEL: Laura Hamilton
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A Lancashire firm which designs and supplies soft nursery furnishings has launched a nationwide search to find a baby to become the face of the brand.

Parents are being encouraged to enter their baby in the competition which will see the winner represent Bizzi Growin in an international marketing campaign for 12 months

An independent panel of judges, including celebrity mum-of-two and Cowboy Builders television presenter Laura Hamilton will choose the face of the brand and the five runners up.

Rebecca Rowlands, head of production at Bizzi Growin, said; “We know that every baby is beautiful but we are looking for that one special baby that can front our brand.

“Our award-winning products are fun, high quality and bang on-trend and so we’re looking for a beautiful baby that can represent all these aspects and more.

“We’re also really excited to welcome on board Laura Hamilton as one of our judges and, although it will certainly be a tough decision to make, have no doubt that she will help us to find the perfect babies to front our brand on our website, posters and promotional brochures.”

Both boys and girls, aged between four months and two years, are able to apply for the opportunity, which will involve a photo shoot and a selection of fantastic prizes for both the baby and its parents.

Cathy Bolton, head of sales at Bizzi Growin added; “Our products are already on the high street and well-known to trade professionals but we’re now at the stage of raising further awareness of the Bizzi Growin brand itself with the consumers.

“We couldn’t think of a better way to do it than to get the whole country involved and launch a campaign that makes a baby a star and leaves lasting memories for its loved ones to treasure.”

There will be one main winner who will become the face of the brand and will win a two night stay for up to a family of four at Eaves Hall hotel in Lancashire, £250 worth of Bizzi Growin products, a family photo shoot by Scrumptious Photography, a hair and beauty makeover for the mum by stylists to the stars Pro Blo and much more. The baby will also represent the brand throughout the UK and Europe.

If you are interested in entering your baby into the “Be the face of Bizzi Growin” campaign and to find full details on the prize and terms and conditions, visit www.bizzigrowin.com.