Author

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It’s the taking part that counts

Sébastien Bras did the unthinkable. After maintaining three Michelin stars for almost two decades alongside his father at their Le Suquet restaurant in Laguiole, Bras revealed he would be returning the highest accolade in the restaurant business.

Opinion
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Small is beautiful for towns

We recently asked people to nominate their favourite local independent businesses on the Hotfoot Facebook page – and the results so far have been a revelation.

Opinion
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Water – a master of invention

Water is odourless, colourless and tasteless. But that has not stopped brands from working to convince us that their water has special properties to justify a premium price.

Opinion
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Bullish about guerrilla art

On a cold December morning in 1989, New Yorkers awoke to discover a large bronze sculpture, known as Charging Bull, had been installed in the middle of Broad Street under a 60ft Christmas tree, directly in front of the New York Stock Exchange.

Opinion
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A proposal of pure genius

In 1997, the ad agency AMV BBDO entered a pitch for the Guinness advertising account, which they hoped to win from the incumbent agency Ogilvy & Mather.

Opinion
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Not everything makes sense

One of the biggest changes in marketing in recent years has been the growing influence of what’s known as behavioural economics, which uses psychological insights to understand how and why people make decisions.

Opinion
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Gadgets now found in museum

A couple of years ago, when walking by one of the few remaining phone boxes, I asked my elder son, Oscar, who was six at the time, if he knew what it was. He did not.

Opinion
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