Savvy shoppers and fans of reality series, Made In Chelsea, were given a treat at this year’s St George’s Student Shop-In event.
More than 10,000 of the city’s students from UCLan, Cardinal Newman and Runshaw College, among others, raced to the stage to get a glimpse of two of the stars from the BAFTA Award-winning reality TV show, Binky Felstead and Spencer Matthews, who were guests of honour at this year’s high-class themed night after queueing at the shopping centre’s entrances ready to grab a bargain.
And one lucky lady bagged herself more cash to spend when she walked away with a £1,000 cash prize presented to her on stage by the celebrity guests.
Shanice Brown, 20, from Preston said: “I was so shocked that my name was called.
“Spencer and Binky handed over the £1,000 and it then became real. I think I’m going to put the money towards a car.”
A highlight for the students at the beginning of the new term, the Student Lock In event, now in its seventh year, resulted in a rise in sales figures with store managers reporting between 25 – 85 per cent increase on last year’s event. One national fashion operator stated that early figures suggested £21,000 was taken in just three hours.
General manager, Andrew Stringer said: “Our Shop-in was successful beyond belief.
“Students from across the county came in their droves and we’ve gained such positive feedback from retailers who smashed their sales targets.
“It’s so pleasing to see that when businesses come together you can create an unrivalled experience on par with that of any larger city.”
The Student Lock In event is just one of the experiences organised by teams at the shopping centre that aims to attract visitors to the mall.
This year, St George’s also hosted Preston’s first ever Tropical Beach Club over the summer months, that entertained both young and old visitors alike.