Captain Alex Cadogan has worked in Salvation Army food banks up and down the UK and rates the generosity of Lancashire folk as “up there with the best”.
But, as Christmas approaches, the man who oversees the Preston’s lifeline to the needy is urging locals to make an extra special effort to give the less fortunate a taste of festive cheer.
“I am continually being surprised by the generosity of people in this part of the country,” he said.
“Every time we have asked for help the local people have responded magnificently.
“I have run appeals in places like Scotland, Wales and London, but the people here are second to none. They are up there with the best. Every month they come up with the goods and, as a result, we are just about able to keep pace with the growing demand for food parcels.
“But we would love to give a little more to help families and individuals who are referred to us enjoy the festive season a little bit more than they would otherwise have done.
“The public have continually responded when we have made an appeal in the past.
“Now, for our Christmas appeal, it would be tremendous if they could respond once more.”