The future of business in the county is the main discussion point at this year’s Lancashire Business Week.
The free four-day summit starts on June 23 and is hosted by Downtown Lancashire in Business.
The week will focus on how Lancashire can develop to ensure further success through a variety of events including ‘#DTGetSocial – Doing it like a boss’ on June 24; a social media event where attendees can pick up top tips and advice on how to effectively use the fastest growing communication channels.
‘The Future of Lancashire Leaders’ lunch takes place on June 25 and includes keynote speaker Ruth Connor, who is back by popular demand after last year’s Growth Conference.
Chief executive of Marketing Lancashire, Ruth has been tasked with increasing the county’s profile, developing Lancashire as one of the best destinations to work, live and invest in.
Frank McKenna, chief executive of Downtown Lancashire in Business, said: “Lancashire is a great location to do business, visit and live, but we’re not doing enough to sell it.
“Lancashire Business Week not only celebrates the current successes the county has achieved but looks ahead at opportunities which can be exploited. Topics under discussion include: exploring social media and what it can offer businesses, the benefits of a digital future and financial business advice – what will change.
“Confidence is beginning to return as we emerge from recession, so companies need to identify areas for growth and look at ways to maximise the opportunities available.”