As England prepare to face Italy in Manaus tonight hundreds of pubs across the county are preparing to quench the thirst of thousands of football fans.
Pubs in Preston, Leyland and Chorley are decked out in red and white flags ready for England’s first match in the 2014 Brazil World Cup.
A recent Lancashire Evening Post on-line poll showed that 82 percent of our readers do not think England can lift the trophy.
But despite the lack of optimism ales are still expected to fly off the shelves in pubs and supermarkets across the area.
Some landlords have broke the bank to deck their bars out with decorations and new large screen TVs screens.
The Anderton Arms on Longsands Lane in Fulwood, Old Black Bull on Friargate and the Railway in Farington, near Leyland, are among countless local pubs that are expecteding bumper crowds for the Three Lions’ 11pm clash with the Azzurri.
And down the road in Golden Hill Lane, Leyland, landlord of the Queens, Paul Cookson can’t wait. He said: “We are known as a football pub, we are always showing the matches and we are expecting a packed house.
“We’ve really got into the World Cup spirit, we’ve decked the pub out with flags of all the nations and the atmosphere will be incredible.”
But for those who would rather avoid football hip hot-spot Stratos on Avenham Street, Preston has something for you.
The tapas restaurant and cocktail bar is shunning the big screens and ticker-tape. But they are embracing the Latin spirit by launching a range of Brazilian cocktails.
Manager Hannah Mitchell said: “We are kind of like football widows. We won’t be showing the match but we will be doing some Brazilian themed cocktails - it is an excuse to use some unusual spirits.”